Photo Nøie02_nøie 2021
Guiding customers to the right skin care
Nøie, a growing company in personalized skincare, needed assistance to strengthen their digital user experience. I established a design-focused approach within the cross-functional digital product team, emphasizing user engagement and enhancing website conversion rates, their primary sales channel for customized skincare products.
The process
In this project, my role was to support Nøie's product tech team in embracing user-centered design thinking. Together, we worked on enhancing the online user experience and improving the UX/UI of Nøie's central skin test, which plays a critical role in their sales process.
Contribution
Design Lead
Guiding and overseeing designers to deliver exceptional results.
Providing design direction and leadership for successful solutions.
Concept Development
Shaping innovative ideas into actionable design concepts.
Turning abstract concepts into tangible design solutions.
UX/UI Design
Crafting user interfaces for seamless and engaging experiences.
Blending aesthetics with usability to create exceptional design.